PROPER FOOD

COMPANY

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about company

Our Story

Today Proper Food Company Has More than 10 concepts and more than 20 branches all around GCC countries. we are now present in UAE, Kuwait, Oman, and KSA and Planning to expand Internationally. Proper Food Company Develops and create lifestyle concepts and services
about us

Welcome to Proper Food Company

The Proper Food Company is a Unique Specialized F&B company, owned and operated an enthusiastic group of young Entrepreneurs. 

Having met with early success in UAE though their Camel Cookies, where their first bakery, Camel Cookies was established in 2013, in Abu Dhabi the groups started acquire outlet throughout the UAE to create additional Restaurants and Bakeries

The Proper Food Company is a Unique Specialized F&B company, owned and operated an enthusiastic group of young Entrepreneurs. 

Having met with early success in UAE though their Camel Cookies, where their first bakery, Camel Cookies was established in 2013, in Abu Dhabi the groups started acquire outlet throughout the UAE to create additional Restaurants and Bakeries

Selected creative works

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our expertise

Here to help with everything from small updates to full-scale redesigns, tailored to your evolving needs.

combines creativity, technology
combines creativity, technology
combines creativity, technology
combines creativity, technology

Core Values

Iron Wood Holdings Group

Integrity & Governance

We operate with transparency, accountability, and strong corporate governance. Ethical conduct and compliance are non-negotiable across all group companies.

Excellence in Execution

We deliver high-quality outcomes through disciplined processes, skilled professionals, and a relentless focus on performance and results.

Strategic Growth

We invest in scalable businesses and future-ready industries, supporting sustainable growth across the UAE and GCC markets.

Partnership & Trust

We build long-term relationships with clients, partners, and stakeholders based on trust, reliability, and shared success.

Innovation & Adaptability

We continuously evolve by embracing innovation, modern technologies, and agile thinking to stay ahead in fast-growing sectors.

People & Leadership

We value talent, leadership development, and a culture of collaboration that empowers our teams to perform at the highest level.

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Iron Wood Holdings

Office Address

Dubai, United Arab Emirates

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    Building and scaling professional service businesses that support the UAE and GCC’s fastest-growing industries.

    Iron Wood Holdings Group

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